Supplemental State Privacy Policy

Miniso US Supplemental Privacy Notice

Effective Date: August 26, 2024

This Miniso US Supplemental Privacy Notice (“Notice”) is provided to supplement the information contained in our General Privacy Policy and other notice,  and applies to visitors, customers, users, and others who are residents of California, Colorado, Connecticut, Utah, and Virginia (each a “Covered State”). This Notice describes our collection, use, and disclosure of Personal Information about residents of Covered States. We adopt this Notice to comply with applicable U.S. state privacy laws, including the California Consumer Privacy Act (“CCPA”) and other state-specific regulations. Any terms defined in the CCPA have the same meaning when used in this Notice.

1. Information We Collect

We collect information that identifies, relates to, describes, references, or is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“Personal Information”). Personal Information does not include information that is publicly available, de-identified, or aggregated.

In particular, we may have collected or received the following categories of Personal Information from consumers within the last twelve (12) months. Not all categories will be collected or received for every individual. Note that the Personal Information we collect about you may vary depending on the nature of your interactions with us and may not include all of the examples listed below.

• Identifiers: Personal identifiers, such as name, telephone number, physical address, email address, national identification numbers, driver’s license numbers, and signatures.
• Device Information and Online Activity: Device and online identifiers, keystroke patterns indicative of human or bot website/app usage, mobile and web network activity and related information (such as Mac address, IP address, cookie IDs, browser activity, and other information associated with your browsing history), and social media information.
• Commercial Information: Purchase and transaction history information (such as products or services you have purchased, rented, or returned), health- and safety-related information, product testimonials, travel and vacation information, and competition entries.
• Communications: Communication details (such as the content of emails, text messages, or other communications), call logs, and calendar information where Miniso is a party to the exchange.
• Demographic Information: Demographic information, such as age (including information about children under the age of 13 with respect to certain purchases and services (e.g., tobacco purchases), gender, citizenship, ethnicity, date of birth, family or marital status, household income, education, professional and employment information, family health, number of children, number of cars owned, and software or virtual assets owned.
• Financial Information: Financial information, such as credit or debit card numbers, financial account numbers, and claims information.
• Biometric Information: Biometric information, such as voice prints, imagery of the iris or retina, face geometry, and palm prints or fingerprints.
• Geolocation: Location information, such as geolocation information.
• Sensory Information: Audio, visual information, and other sensory information such as photographs and audio and video recordings.
• Background Information: Background and criminal information, such as background checks and criminal convictions.
• Inferences: Individual preferences and characteristics, such as inferences related to shopping patterns and behaviors, intelligence, and aptitudes.
• Sensitive Personal Information: Government-issued identifiers (such as social security, driver’s license, state identification card, or passport number), account log-in and financial information (such as payment card details), and precise geolocation.

2. Categories of Sources of the Personal Information

We may obtain and combine personal information from different sources, including but not limited to:

• Provided directly by you or a member of your household.
• Collected from a device associated with you or your household.
• Collected through in-store technology.
• Collected from another company within our family of companies.
• Collected from an external third-party source.
• Collected from another solution or asset.
• Collected from other sources, when it is appropriate, to help us correct or supplement our records, improve the quality or personalization of our services, increase the appeal and relevance of advertising, and to prevent or detect fraud.

2. Purpose for Collecting Personal Information

We may use or disclose the personal information we collect for one or more of the following purposes:

• To perform services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing analytics services, providing storage, or providing similar services.
• To provide advertising and marketing services, including targeted advertising.
• To create, maintain, customize, and secure account with us.
• To process your requests, purchases, transactions, and payments and prevent transactional fraud.
• To improve our website, products, and services and present you with relevant offers, products, and services.
• To help maintain the safety, security, and integrity of our website, products and services, databases, and other technology assets, and business.
• To conduct business analysis, such as analytics, projections, identifying areas for operational improvement.
• To conduct research and development, including undertaking internal research for technological development and demonstration.

We may also use, and disclose Personal Information as required by law, regulation or court order; to respond to governmental and/or law enforcement requests; to identify, contact or bring legal action against someone who may be causing injury to or interfering with our (or others’) rights or property; to support any actual or threatened claim, defense or declaration in a case or before any jurisdictional and/or administrative authority, arbitration or mediation panel; or for other purposes described in any other privacy notice or with your consent. Additionally, we may use and disclose personal information to third parties in connection with a sale, assignment, merger, reorganization, or other corporate transaction relating to all or part of our business.

3. Sharing Personal Information

We may share your personal information with third parties for business purposes. When we disclose personal information for a business purpose, we enter into a contract that describes the purpose and requires the recipient to keep that personal information confidential and not use it for any purpose except performing the contract. We may sell or share for cross-context behavioral advertising purposes (and may have sold or shared during the 12-month period prior to the Last Updated date of this California Notice) the following categories of personal information to the following categories of third parties:

MINISO DOES NOT KNOWINGLY SELL OR SHARE (FOR CROSS-CONTEXT BEHAVIORAL ADVERTISING) THE PERSONAL INFORMATION OF CONSUMERS UNDER 16 YEARS OF AGE. FOR MORE INFORMATION ABOUT TREATMENT OF CHILDREN’S PERSONAL INFORMATION, SEE THE MINISO PRIVACY NOTICE.

4. Disclose Personal Information for Business purposes

During the 12-month period prior to the Last Updated date of this Notice, we may have disclosed your personal information with certain categories of third parties as described as follows:

• Demographic information
• Device and online identifiers
• Financial information
• Individual preferences and characteristics
• Location information
• Personal identifiers
• Purchase history information
• Audio, visual, and other sensory information
• Background and criminal information
• Biometric information
• Characteristics of protected classifications under California or federal law
• Education information
• Employment information
• Government identifiers
• Health and health insurance information
• Internet, application, and network activity

5. Term of Keeping Personal Information

Miniso will keep the personal information about you for as long as necessary to carry out the purposes set forth in this Notice or any other notice provided at the time of data collection, but no longer than as required or permitted under applicable law or internal Miniso Privacy Policy. We dispose of the information we collect in accordance with Miniso’s retention policies and procedures.

6. Your Rights and Choices

Under the CCPA and other applicable U.S. state laws, you have specific rights regarding your personal information. You can make certain requests regarding your personal information, and we will fulfill each request to the extent required by law. If we are unable to comply with your request in whole or in part, we will notify you with reasons for the denial. You can request that Miniso:

• Provide you with access to a copy of and certain details regarding the personal information we have about you.

• The categories of personal information we have collected about you.
• The categories of sources from which we collect your personal information.
• The business or commercial purpose for collecting, selling, or sharing your personal information.
• The categories of third parties to whom we disclose personal information.
• The specific pieces of personal information we have collected about you.
• A list of categories of personal information that we have sold or shared for cross-context behavioral advertising, along with the categories of third parties we sold it to or shared it with for cross-context behavioral advertising.
• A list of categories of personal information that we have disclosed for a business purpose, along with the categories of third parties we disclosed it to.

To request the access to your personal information, please contact Miniso by email cs@miniso-na.com or by calling (626) 463-4251.

•  Delete your personal information

You have the right to ask that we delete your personal information. Once we receive a request, we will delete the personal information (to the extent required by law) we hold about you as of the date of your request from our records and direct our service providers to do the same. Choosing to delete your personal information may impact our service, including closure of your membership account, and limit your use of in-store functions that require your personal information. To delete your personal information, please contact Miniso by email cs@miniso-na.com or by calling (626) 463-4251.

• Stop sharing your personal information for cross-context behavioral advertising

• Correct your inaccurate personal information

You have the right to ask that we correct the personal information we may have collected about you if that information is inaccurate. We reserve the right to request identifying documentation from you in certain circumstances, as permitted by law. To correct your personal information, please contact Miniso by email cs@miniso-na.com or by calling (626) 463-4251.

• Limit the use or disclosure of your sensitive personal information (“SPI”)

You have the right to ask that we limit our use and disclosure of your SPI to certain purposes permitted by law. To limit the use or disclosure of your sensitive personal information, please contact Miniso by email cs@miniso-na.com or by calling (626) 463-4251.

Miniso will not discriminate against you for exercising your rights. We will not deny you goods or services, charge different prices or rates, provide a different level of service or quality of goods, or suggest that you might receive a different price or level of quality for goods. Some programs or membership services require usage of personal information to function, so compliance with your request may impact those experiences.

7. Exercising Your Rights

To exercise the rights described above, please submit a verifiable consumer request to us by either:

Calling us at (626) 463-4251

Emailing us at cs@miniso-na.com

Visiting our website at miniso-us.com

When you make a request, you will be asked to answer a few questions about yourself to help us verify your identity. Third-party identification services may help us with verification to prevent disclosure of your personal information resulting from fraudulent requests. You may be asked to log into your online account and complete a one-time passcode validation. In the event more documentation is necessary to verify your identity, we will notify you directly.

If we cannot verify your identity, we will notify you, and your request(s) to access, request, or delete your personal information may not be processed. Any requests may be denied if we have reason to believe they are fraudulent.

8. Authorized Agent

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information.

If you would like an authorized agent to exercise your rights for you, we require documentation demonstrating your agent’s authority to submit requests on your behalf. For example, a valid power of attorney or other documentation, including a letter, signed by you (the California resident) authorizing the agent to submit your requests.

9. Notice of Financial Incentive

If we provide a financial incentive, we will provide you with the details, including how the incentive is related to your data before you participate so that you may make an informed decision about whether and how to participate. In the event you decide to take advantage of a financial incentive, you will always have the right to withdraw from participation and we will provide you with directions on how to do so.

10. Changes to Our Privacy Notice

We reserve the right to amend this Notice at our discretion and at any time. When we make changes, we will post the updated notice on our website and update the notice's effective date. Your continued use of our website following the posting of changes constitutes your acceptance of such changes.

11. Contact Information

If you have any questions or comments about this Notice, the ways in which we collect and use your information described here and in our Miniso Privacy Policy, your choices and rights regarding such use, or wish to exercise your rights under U.S. law, please do not hesitate to contact us at:

Miniso Depot CA, Inc.

1050 Lakes Dr., Suite 260, West Covina, CA 91790

cs@miniso-na.com

(626) 463-4251